Tents for Events by Kim Alderden
Looking for the global nomad experience? Read on as we pull back the flap of the tent to share our discoveries with you.
We’ve been travelling the world in search of tent adventures. To be honest, staying under canvas isn’t always glamorous – sometimes nature comes right into the tent or even under the bed sheets. But for those interested in stepping off the beaten path, canvas is magnificent. In the past few years, canvas adventures have been gaining attention in incentive circles and today interest has shifted into high gear: nomading is one of the hottest choices around and Morocco is the country of choice.
Fifteen years ago, hardy souls seeking a nomad camp found themselves roughing it – sleeping on coarse, itchy sheets under smelly camel wool blankets. Today things have changed – dramatically. While the ‘purist’ experience is still available (and surprisingly popular) today’s nomads can also choose a Caidales Tent: a large black and white affair with VIP sleeping room, exquisite linen and cozy down comforters.
Recently, SHARE TODAY spoke to Mr. Canvas himself, 48-year-old Jalil Benbiga. In 1985, Jalil, working for a French tour operator, set off to explore possibilities in southern Morocco. His adventures there lasted 12 years, including a side step to Ibiza. But for this self-made man, Morocco held the key to success. Combining catering, his second love, with tour and travel, Jalil started Terres de Fête in 2004. Today, nothing is impossible for Jalil Benbiga and his talented team.
SHARE TODAY (ST): What is your favorite location for one-night camp in Morocco?
Jalil: Definitely Palm Grove at the edge of the Lalla Takerkoust Dam. Magnificent!
ST: How many people can a camp accommodate?
Jalil: We are very flexible. We typically organize events for two to ten people, but can to do large camps, too. Our largest so far was for 450 people, and that’s not a sales story. It was a fantastic event.
ST: Ecology and sustainability are important to today’s incentive travellers. Are you able make your one-night camps ecologically sustainable?
Jalil: Terres de Fete takes a sustainable approach to all our products and services. We start with environmental safeguards: taking good care of the palm trees at the camp, and always make sure the site is left as clean as when we arrived. We take pride in the fact that all our maintenance products and amenities are organic.
ST: Could you help us plan a nomad journey across the Atlas Mountains?
Jalil: No problem. It would be a dream to create a journey back in time through Morocco. We could start with a nomadic experience in Ouarzazate. On day two, guests would convoy cross the Atlas Mountain by Jeep and camp lakeside in Caidales where they’d meet local Berbers. On day three, let’s treat your travellers to the luxuries of modern Marrakech with a VIP farewell night in the Palmeraie Gardens featuring stays in VIP marquee bedrooms.
Are you ready to sit down to the drawing board?
Where To Go For Your Next Tent Event
Palm Grove, Marrakech
The Palm Grove of Marrakech, only a few kilometres outside of town, is one of the most popular destinations in the Red City. With 13 green hectares of restful grounds and 180,000 palm trees, Palm Grove is an oasis of coolness and serenity.
Lalla Takerkoust Dam, Marrakech
The Lalla Takerkoust Dam is a wonder. Its 7 kilometre-long lake irrigates 5000 hectares along the Plain of Haouz. Camps feature a panoramic view of the towering Atlas Mountains whose peaks are beautifully reflected in the blue lake below.
Agafay Desert Land, Marrakesh
The beautiful Agafay Desert Land is situated 20 km from Marrakesh between Lalla Takerkoust Lake, the High Atlas Mountains and the mines of Guemassa. Still untouched by tourism, Agafay is called ” desert land” because of its extreme aridity and the sand-dune shape of its landscape. Glistening white sands strengthen the impression of immensity against a backdrop of the High Atlas Mountains and of the Toubkal (explain or delete reference to Toubkal). Numerous canyons hide small oases and multiple sheepfold. Absolutely enchanting.
Inspired enough to convince your next client? Furthermore we love to hear your tented camp experiences. So please feel free and share your story with us.